Digital Communication Strategist

FARAKH IQBAL

Public Relations & Digital Media Professional

Served the Government of Punjab on a pro bono basis to support effective public communication, promote positive perception, and raise awareness about Health and Emergency Services Department initiatives.

Digital Communication
Strategic Outreach
Public Relations
Farakh Iqbal

A Little Bit of My Story

Farakh Iqbal is a highly skilled digital communication and public relations professional with over 5 years of experience managing digital media, public outreach, and awareness campaigns in the health sector and beyond.

He began his career as the Social Media Coordinator at the University of Health Sciences (UHS) Lahore (September 2019 – June 8, 2023), where he led content strategy, digital campaigns, and social media presence for one of Punjab's leading medical institutions.

Recognized for his expertise, he was appointed as the Focal Person for Digital Media to the Caretaker Minister for Health, Government of Punjab (Prof. Dr. Javed Akram) from January 21, 2023, to March 4, 2024, on a pro bono basis. In this role, he enhanced digital outreach, shaped public perception, and managed official social media accounts to effectively communicate the Health Department's initiatives.

Alongside these roles, Mr. Iqbal worked as a Junior Assistant at the College of Physicians and Surgeons Pakistan, Regional Centre Lahore, from June 2, 2023, to March 4, 2024, contributing administrative support to the institution's operations.

Continuing his public service, Mr. Iqbal was appointed on March 5, 2024, as the Focal Person for Digital Media and Personal Secretary to the current Minister for Health, Khawaja Salman Rafique, Government of Punjab. He supports strategic communication, digital policy execution, and public engagement.

Mr. Iqbal is known for his professionalism, strong sense of public service, and innovative approach to digital media. His work has significantly enhanced the visibility and public understanding of key health initiatives in Punjab.

Key Highlights

  • 5+ years in digital communication & public relations
  • Pro bono service to Government of Punjab
  • Strategic media & public engagement expertise
  • Health sector digital transformation leadership

Professional Experience

Current Role

Focal Person for Digital Media & Personal Secretary

Minister for Health, Government of Punjab

March 2024 - Present

Supporting strategic communication, digital policy execution, and public engagement for the Health Department.

Strategic Communication Digital Policy Public Engagement

Focal Person for Digital Media (Pro Bono)

Caretaker Minister for Health, Government of Punjab

January 2023 - March 2024

Enhanced digital outreach, shaped public perception, and managed official social media accounts for health initiatives.

Digital Outreach Social Media Management Public Perception

Junior Assistant

College of Physicians and Surgeons Pakistan, Regional Centre Lahore

June 2023 - March 2024

Contributed administrative support to institutional operations and coordination of professional activities.

Administrative Support Operations Coordination

Social Media Coordinator

University of Health Sciences (UHS) Lahore

September 2019 - June 2023

Led content strategy, digital campaigns, and social media presence for one of Punjab's leading medical institutions.

Content Strategy Digital Campaigns Social Media
5+

Years of Experience

4

Key Positions

Pro

Bono Service

100%

Dedication

Interested in Working Together?

I'm always open to discussing digital communication strategies, public relations opportunities, or collaborating on meaningful projects.

Email

Feel free to reach out directly

[email protected]

Location

Lahore, Punjab

Pakistan

Response

I typically respond within

24-48 hours

Let's Connect

Whether you're looking to collaborate on a project, discuss digital communication strategies, or explore public relations opportunities, I'd love to hear from you.

© 2026 Farakh Iqbal. All rights reserved.

Digital Communication & Public Relations Professional | Government of Punjab